The Power of Like | Vucko

Published on
July 14, 2023

Why do we post certain things rather than others? What influences the aesthetics of what we create? How do we choose what is worth showing and what is not?

This film explores and meditates on the impact of a "like". The good, the ugly, and all the conflict in between.

For insight into the process, please check the article from Motionographer below:

motionographer.com/2017/02/09/andrew-vucko-and-the-power-of-like/

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