Meet The Wool Runners | Allbirds

Published on
May 22, 2023

At Allbirds, we’re on a mission to prove that comfort, good design and sustainability don’t have to be mutually exclusive. Learn more about Allbirds at allbirds.com!

We are dedicated to making the most sustainable footwear we can using premium natural materials, designed for the to and fro of everyday life.

Growing up in New Zealand, the land of 29,312,114 sheep, Co-Founder Tim Brown couldn’t help but notice all the amazing qualities of merino wool. In fact, it made him wonder why such an incredible, sustainable resource had never been used in footwear before.

After years of researching, testing, Kickstarting, and chasing his vision, Tim teamed up with Joey Zwillinger, a San Francisco based engineer and renewables expert. Together, they perfected the design of our first shoe - the Wool Runners.

We know, you're probably thinking wool shoes?!?! Well it's not as crazy as it sounds. Get the full story, directly from the land of 29,412,213 sheep, in the video above and don’t forget to get your Wool Runners at allbirds.com.

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Music By Streets of Laredo. Listen to their stuff here: https://play.spotify.com/artist/4gzYX1gPVnAh5YB1MAo60t

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