Why do we post certain things rather than others? What influences the aesthetics of what we create? How do we choose what is worth showing and what is not?
This film explores and meditates on the impact of a "like". The good, the ugly, and all the conflict in between.
For insight into the process, please check the article from Motionographer below:
motionographer.com/2017/02/09/andrew-vucko-and-the-power-of-like/
It was just a short moment a couple months ago, but I was honored to be able to share the stage with some very talented speakers and artist at this years Blend Festival. This talk and animation was part of a short insight I was able to share regarding the importance of writing by hand. Once again a big thanks to the team that makes this happens every other year, and another huuuuge TY to John Black of Cypheraudio and Tobias Norberg for the lovely track under this animation. Looking forward till the next one.
At Strava, at each end of year, they reveal a “Year of Sport” montage for each user. This is a directors cut of the film, which shows an entire year as one big activity - a celebration that visualizes every workout and achievement. I had the opportunity to work with Strava, Stink Studios and Hush to direct. For more on the unique process, jump here:
vucko.tv/project/strava-year-in-sport
For project files, subscribe here: http://bit.ly/2QnTzWL
An ode to the legendary product designer Dieter Rams and his timeless design principles. Showcasing iconic pieces, enduring advice, this was an experiment in restraint and respect. We hope this piece can capture just a fraction of his contribution to the world of design.
Design + Animation: Andrew Vucko & Steve Hollman
Music + Sound Design: John Black of CypherAudio
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